Have you ever bought a pair of shoes from a gorgeous looking brand? Or worked with a wonderful creative who had an amazing website? Chances are you were pulled in by the power of good design.
Ok, I’m a little biased as a designer, but trust me when I say that good design is not just making your business look pretty. It is a powerful marketing and sales tool that, when used properly, can propel your business and draw in dream clients and fab customers.
In my five years working alongside amazing creative women on the businesses that they built from scratch, I have seen their wildest dreams come true by utilising a clever combination of beautiful and purposeful design (and a lot of hard work on their part!)
So why is good design so important? And how exactly can it boost your business?